Top 5 Social Networking Apps in Bulgaria: Q3 2024 Performance Insights

In the third quarter of 2024, the social networking landscape in Bulgaria saw varied performances among the top five apps on the unified platform, as reported by Sensor Tower.

Threads experienced a fluctuating download trend, starting the quarter with around 10.6K downloads and peaking at approximately 13K in early September. Weekly active users showed a gradual increase, reaching about 54K by the end of September.

WhatsApp Messenger maintained a consistent download volume, with numbers hovering around 15K at the beginning and tapering off to 12K by the end of the quarter. The app's weekly active users started at 1.3M, experiencing a decline to approximately 1.1M. Revenue remained stable, averaging around $13 per week.

Rakuten Viber Messenger saw its revenue grow steadily, from about $1.2K to over $3.2K by the end of the quarter. Downloads remained relatively stable, fluctuating between 11K and 14K. Weekly active users displayed a slight increase, ending the quarter at around 1.5M.

Facebook showed a stable revenue pattern, peaking at $2.2K in late August. Downloads varied, ranging from 16K to 21K, while weekly active users consistently remained above 3.8M throughout the quarter.

Telegram Messenger demonstrated a steady increase in revenue, starting at $2K and rising to over $3.2K by September's end. Downloads saw an upward trend in August, reaching around 13K, and weekly active users remained stable, closing the quarter at approximately 359K.

For more detailed insights and data on app performance, Sensor Tower provides comprehensive analytics and reports.